Yesterday was the first time any food truck festival had made an appearance at Pechanga Resort and Casino. It was quite a sight to behold. There were over forty trucks to choose from. Picky eaters were definitely not disappointed. Traditional American dominated the grounds - with burgers, dogs and fried eats filling in everything in between everyone else. From what we observed, prices averaged around $10 per person.
Execution of the event was well received, though, as the day went on, crowds became unbearable due to the 90 plus degree heat and increasing attendance. Staff was virtually nonexistent throughout the festival but were heavily manning the entryway. I had expected a larger presence to keep everyone moving along to prevent major congestion. All in all, it was an enjoyable experience and we hope to see it again next year. Bravo!
Now - on to the food!
9:30 AM
We arrived fairly early. My partners in crime, Josh, Bobby, and Melissa, were all eager to join the mass of people that we were certain would be flocking to the event. However - there were some technical difficulties for two of my three amigos. Josh and I were on site over half an hour before the gates were opened to VIP ticket holders. We were the first in line, and all we got were these crumby wrist bands!
10 AM
The gates are now open and we're ready to go in! We were very fortunate to be at the front of the line, because it grew to a very ludicrous size. It only got worse as the day went on.
By this time, Melissa had managed to make her way down to the event, after having left Bobby who was fiddling with some things at home. No worries, he made it about an hour later! Whilst we waited for him, we walked the lot and scoped out the trucks and the VIP only area. The extra money we paid not only gave us early entry and a shaded sitting area - we were treated to free water, soda, candy and tangerines! Nice.
10:15 AM
After checking out all the sights, we visited our first truck. It was a bit disconcerting that the majority of the trucks that had arrived early were still closed after VIPs were let in, likely due to heavy preparation for the long 9 hour day in store for them. Only a select few were open - and Pearson's Farm was one of them.
I had a chance to meet the owner and operator of this "trailer", Clinton Pearson. A very nice gentlemen. He and his Louisiana born wife have been in the business for the last four years, touring the country and visiting jazz festivals as well as other mass food truck festivals like this one. They had just opened their trailer and we were onsite to be the first customers of the day. We happily ordered an order of "gator and taters" and another order of crawfish tails.
10:45 AM
Melissa had gone off on her own and returned with a Veggie Wrap from San Diego's Finest Food Truck. I thought the name was a bit ostentatious, but, whatever.
11:00 AM
This is becoming quite a read, so I'll try and wrap this up as quickly as possible. I'll ditch the time format as well.
We checked out the Lobsta Truck. At this time, the park was filled with VIPs only - but the gates were now letting non VIPs through. The festival quickly began to fill.


After finishing up the Lobster, we hit two more spots. Bacon Mania and MeSoHungry!
Josh picked up a Jack Back Sammie - a devilishly good and thick sandwich using egg bread crusted with Cheddar cheese, filled with fluffy scrambled eggs, hickory smoked bacon and more Cheddar, all melted to savory gooeyness.
I made my way over to MeSoHungry - something I've been waiting to try since they were announced as participants. I waited in a line of about five minutes, to my surprise; and greeted by Chef Cory Ewing. With fifteen years of experience, he is classically trained from Le Cordon Bleu and has served in some of the finest kitchens like McCormicks and The Four Seasons Hotel. He is all about keeping it simple, with a strong belief in "less is more." I wholeheartedly agree.
Bobby finally showed up, nearly an hour and a half after the gates had opened to VIPs, and joined in on the feast of burger and sammy. We all agreed that both of these places were fantastic in the customer service experience and the food.
After taking a small break - we headed to our final destination - Mad Maui BBQ, hailing from our very own Oceanside. This place was packed by noon. Collectively, we waited almost thirty minutes for the food. We ordered a brisket sandwich, and the wait was well worth it.
After consuming our tasty meal, we decided to call it quits. By this time, the festival had become a mad house. It was 91 degrees, crowded, and lines were now reaching upwards of one hour, not including the wait after ordering.
In closing, the whole day was great. The chefs were wonderful, the food was fantastic and well executed, even with massive crowds. Though, an interesting point raised by Josh - and I guess this applies to any restaurant, really - there is a direct correlation between quantity of guests and quality of food. As guest attendance rises, food quality lessens. The obvious reason - demand goes through the roof, time to fulfill order decreases, mistakes are made and food is rushed out. However, this theory wasn't evident at all of the trucks. The food we received was spot on and very well done. That's not to say it wasn't happening elsewhere.
It was a fun day had by all - and we'd like to thank Pechanga for managing the show and keeping the peace throughout the day! Thank you!
If you'd like to know more about the Food Truck Festival, its participants and how you can find out where the next stop is for some of your favorite mobile eateries - visit some of the sites below!
http://www.pechangafoodtruckfestival.com/
http://mesohungrytruck.com/
http://www.lobstatruck.com/
http://www.baconmaniatruck.com/
http://www.madmaui.com/
Btw! We would have voted for Mad Maui had we not left in such a hurry! You guys rock!
Sounds like a great time and awesome food!
ReplyDeleteIt certainly was! I can't wait for another one to roll on through!
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